Privacy Policy

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Introduction

At Sportsroyals®, we respect the privacy of our users and are committed to protecting it. This Privacy Policy explains how we collect, use, and disclose information about you when you access or use our website sportsroyalss.shop, or otherwise engage with us.

Please read this Privacy Policy carefully. By visiting our website, creating an account, purchasing a product or service from us, submitting information to us, or otherwise providing us with information, you agree to the terms of this Privacy Policy and consent to our collection, use and disclosure of information as described below.

Information We Collect

We collect both Personal Data and Non-Personal Data about you:

Personal Data

Personal Data refers to any information that can individually identify you. The Personal Data we collect depends on how you interact with our website and services.

We collect the following categories of Personal Data:

  • Contact Data: Such as your name, email address, phone number, and postal address when you create an account, make a purchase, submit information via forms on our website, or otherwise contact us.
  • Account Data: Such as your username, password, interests, preferences, feedback and survey responses, and other data collected when you register for an account with us.
  • Purchase Data: Such as your order details, billing and shipping address, payment card details, and other data collected when you make a purchase from us.
  • Marketing Data: Such as your preferences for receiving our marketing communications and details about how you engage with them.

Non-Personal Data

Non-Personal Data refers to data that cannot identify you as an individual. The Non-Personal Data we collect includes:

  • Usage Data: Information about how you use our website, such as your browser type, operating system, pages visited, links clicked, items viewed or searched for, page response times, download errors, and length of visits.
  • Device Data: Information about the device you use to access our website, such as device model, operating system, browser type, device identifiers, and IP address.
  • Location Data: Information about your geographic location, such as your IP address, country, state, and city.
  • Analytics Data: Information from analytics services like Google Analytics that we use to understand website usage and performance.

How We Collect Information

We collect information in three primary ways:

  1. You provide us with information directly: Such as when you create an account, make a purchase, fill out forms, participate in surveys, provide comments and feedback, communicate with us via third-party social media sites, request customer support, or otherwise communicate with us.
  2. We collect information automatically: We automatically collect certain types of usage data when you visit or interact with our website through the use of cookies, web beacons, pixels, and other technologies. See our Cookie Policy for more information.
  3. We obtain information from third party sources: Occasionally we supplement the data we collect with information from third party sources like marketing partners and publicly available websites to enhance our ability to serve you, improve our website and platform, and tailor our communications with you.

How We Use the Information We Collect

We use the information we collect for a variety of legitimate interests and business purposes including:

  • To provide, operate, maintain, and improve our website and services.
  • To better understand the interests and needs of our customers and personalize their experience.
  • To fulfill your requests and orders, process payments, and communicate with you about orders, products and services, and promotional offers.
  • To send you confirmations, updates, security alerts and support and administrative messages.
  • To respond to your requests, questions, comments, and concerns.
  • To provide customer service and support.
  • To prevent and address technical issues.
  • To monitor and analyze trends, usage, and activities in connection with our services.
  • To personalize and improve our website and user experiences.
  • To carry out research and development to improve our products and services.
  • To enforce our Terms of Service, prevent fraud, and comply with legal requirements.
  • To link or connect Personal Data with Non-Personal Data, such as browsing data, demographic data, or other Non-Personal Data, to help understand customer needs and provide more relevant marketing and content.
  • For recruitment purposes if you apply for a job with us.
  • To carry out other legitimate business purposes, as well as other lawful purposes we may describe at the time of data collection.

We will only process your Personal Data if we have a lawful basis for doing so, which includes:​

  • When you consent to the processing, which you can revoke at any time.
  • When the processing is necessary to perform a contract with you, like fulfilling your purchase order.
  • When the processing is necessary for our legitimate interests or the legitimate interests of others, while taking into account your interests and rights.
  • When the processing is required by law.

In some cases, we may also process Personal Data pursuant to other legal bases, such as vital interests, public tasks or legitimate interests.

How We Share the Information We Collect

We share your Personal Data and Non-Personal Data in limited circumstances, and with appropriate safeguards on your privacy, as described below:

Within Sportsroyals®: Access to your information is limited to personnel who have a need to know the information for the purposes described in this Privacy Policy, including customer support, IT, security, marketing, finance, and other business functions.

With our Services Providers: We may share your information with service providers we’ve retained to perform services on our behalf, like payment processing, order fulfillment, website hosting, maintenance, support and operations, analytics, email delivery, marketing, customer service, fraud prevention, legal services, auditing, and other similar services. They are only allowed to access or use your information as necessary to perform services on our behalf and are required to safeguard your information and only use it for authorized purposes.

For Business Transfers: If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of assets, or transition of service to another provider, your Personal Data and Non-Personal Data may be transferred to a successor or affiliate as part of that transaction along with other assets.

In Response to Legal Process: We may disclose your information to comply with a court order, subpoena, search warrant, or other legal process, such as to meet national security or law enforcement requirements. We may also disclose information where necessary to exercise, establish, or defend against legal claims, protect your vital interests or those of others, and as otherwise required by law.

To Protect Us and Others: We may disclose information where necessary to enforce our policies and agreements, protect our rights, property, safety, or security, or that of other users or the public, or as evidence in litigation or disputes involving you, or otherwise to protect our legal rights and interests.

With Your Consent or Direction: We may share or disclose your information with your consent or at your request or direction, such as when you authorize a third party web client or application to access your account or upload your content.

Aggregated Data: We may disclose or use aggregated Non-Personal Data or de-identified Personal Data for any purpose. For example, we may share aggregated demographic or usage data with our business partners or third parties for research, analytics, marketing, and advertising purposes.

No Sale or Sharing of Personal Data for Tracking or Marketing: We do not and will not sell your Personal Data or share it with third parties for their own marketing or advertising purposes without your explicit consent.

Third Party Services and Features

Our website and services may contain links to or features from other websites. This Privacy Policy only applies to Sportsroyals® services and does not cover the practices of any third parties. The privacy practices of third parties are governed by their own privacy policies. We encourage you to carefully review the privacy policies of any third parties you interact with on or through our services.

We may allow third party advertising networks, social media companies, and other third party services to collect Non-Personal Data about your use of our website over time so their advertising and content can be tailored to your interests and targeted appropriately. These third parties may place cookies or other tracking technologies on our website to collect this data. This Privacy Policy does not apply to, and we cannot control the activities of these third parties. Please visit their privacy policies for more details on their data practices.

Security of Your Information

We take administrative, technical, and physical security measures to protect the confidentiality and security of your Personal Data and Non-Personal Data. Despite security safeguards, no technology is completely secure, and we cannot guarantee the security of your information.

Your account information is protected by a password that you select. We recommend using a strong, unique password and enabling 2-step verification for your account if available. You are responsible for keeping your password and account secure. Do not share your password with anyone and immediately notify us of any unauthorized use of your account.

Data Retention

We will only retain your Personal Data as needed to fulfill the purposes for which it was collected, as permitted by law, and consistent with legal requirements. Your Personal Data will then be deleted, anonymized, or disposed of in a secure manner. Please contact us if you have any questions about our data retention practices.

Your Data Protection Rights

If you reside in the EU/EEA or other jurisdictions where we operate that provide you with data protection rights, you have certain legal rights with respect to your Personal Data, subject to local data protection laws. These rights may include:

  • The right to access your Personal Data held by us.
  • The right to correct any inaccurate or incomplete Personal Data.
  • The right to restrict or object to our processing of your Personal Data.
  • The right to delete your Personal Data, such as when it is no longer needed for the purposes for which you provided it.
  • The right to receive a copy of the Personal Data you provided to us.
  • The right to complain to a data protection authority about our collection or use of your Personal Data.

To make a request related to your Personal Data or exercise your data protection rights, please contact us using the information provided below. We will consider and act upon all requests in accordance with applicable data protection laws.

If we are relying on your consent to process Personal Data, you have the right to withdraw your consent at any time. Please note this does not affect the lawfulness of processing based on your prior consent.

Cookies and Tracking Technologies

We and our service providers use cookies and other tracking technologies to analyze trends, track users, estimate our audience size and usage patterns, store user preferences, and serve personalized content based on your browsing activities and interests. See our Cookie Policy for more details on our use of cookies and your choices regarding cookies.

International Data Transfers

We are based in the United States and have service providers located in other jurisdictions, so your Personal Data may be transferred to, stored, and processed in the United States or other locations outside of your state, province, country or other governmental jurisdiction where privacy laws may not be as protective as your jurisdiction.

By using our website and services, you acknowledge that your Personal Data and Non-Personal Data may be transferred, processed and stored outside of your jurisdiction. We will protect and process your information as described in this Privacy Policy.

Children’s Privacy

Our website and services are intended for general audiences and not for children under the age of 16. If we discover we have collected personal data from a child without verification of parental consent, we will delete it as soon as possible. Please contact us if you believe we may have information from a child under 16 years of age.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time as we add new products and features, as we improve our website and services, as laws change, and as industry privacy and security practices evolve. We will post any changes here and update the effective date at the top of the policy. If we make any material changes affecting your rights under this Privacy Policy, we will notify you by email or prominent notice on our website. We encourage you to periodically review this page for the latest information on our privacy practices.

How to Contact Us

If you have any questions, concerns, complaints, or privacy requests relating to this Privacy Policy or our privacy practices in general, please contact us at:

Email: [email protected]

Phone: (800) 555-1234

Conclusion

We value the trust you place in Sportsroyals® when sharing your Personal Data and Non-Personal Data with us. We will always strive to uphold and safeguard your privacy and provide you with meaningful privacy controls and access to your information. We encourage you to exercise your data rights and choices, and contact us with any questions you may have.

This Privacy Policy was last updated on: January 1, 2023